What is local search optimisation in Australia?
Local search optimisation is an area of SEO focused on increasing your online visibility in your immediate area and bringing people near you to your website.
For example, if you provide plumbing services in Rockhampton and surrounds, you’ll want to target people searching for toilet or burst pipe repairs in Rockhampton, not Brisbane. Local search engine optimisation (LSEO) helps you get these results.
This can be a challenge for many businesses in competitive industries. If there are 25 plumbers in your local area, versus the 2 in another area, it will be a lot harder for you to achieve these results, but not impossible with the right help.
At Localsearch, we specialise in local, regional and national SEO services in Australia. So, whether you’re trying to market to locals, the wider area or the entire country, we can get you found.