Who are South Burnett Tractor Parts?
South Burnett Tractor Parts is a family-owned business that has been serving the agricultural community for over 25 years. Specialising in the distribution of new and second-hand tractor parts imported from Italy, they pride themselves on their extensive stock and expert knowledge of various tractor brands.
Project Brief
South Burnett Tractor Parts sought to expand their reach and increase brand visibility beyond their local market. With a focus on growing their customer base and enhancing their online presence, they turned to Localsearch for digital marketing solutions.
The Strategy
Working closely with their digital marketing specialist, South Burnett Tractor Parts devised a comprehensive strategy to elevate South Burnett Tractor Parts’ digital presence and drive targeted traffic to their website. Leveraging the power of local marketing, Localsearch optimised their online advertising campaigns to ensure maximum visibility on relevant search engine results pages.
Additionally, Localsearch implemented strategic SEO tactics to improve South Burnett Tractor Parts’ keyword rankings and increase organic traffic to their website. By optimising their website content and enhancing their online visibility, the aim was to position South Burnett Tractor Parts as a leading authority in the tractor parts industry.
The Results
The collaboration between South Burnett Tractor Parts and Localsearch yielded remarkable results, significantly exceeding expectations, so much so they even had to build a new shed to house their expanding business!
Increased Family Time:
As a result of the 80.2% increase in average keyword rankings, South Burnett Tractor Parts experienced significant business growth, allowing the owners to streamline operations and reclaim valuable time for their family. With improved online visibility, they spent less time on marketing efforts and more time enjoying quality moments with their loved ones.
Business Security:
The astounding 456% increase in impressions year-over-year provided South Burnett Tractor Parts with enhanced business security. This surge in brand exposure solidified their position in the market, attracting a broader audience and generating heightened brand awareness nationwide. With a steady influx of leads and increased brand recognition, the owners felt more secure about the future of their business.
A Brand New Shed:
The substantial 63.74% increase in organic traffic year-over-year paved the way for South Burnett Tractor Parts to expand their operations. With heightened online visibility and increased customer engagement, the company experienced unprecedented growth, necessitating the construction of a new shed to accommodate their expanding inventory and operations. This tangible expansion symbolised the company’s commitment to meeting customer demands and staying ahead of the competition.
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