Free August 2023 Content Planner Template 

With August just around the corner, it’s time to start planning your social media content.

From Dental Health Week to International Dog Day, this month is full of important events you can recognise.

Start planning now and download our FREE August Content Planner here.

If you follow the link above, you will also find some free post templates you can modify to suit your business when creating social media content in August.

Important Dates for Your August 2023 Content Planner

Jeans for Genes Day: Friday, 4 August 2023

Did you know 1 in 20 kids face a birth defect or genetic disease? Jeans for Genes Day is held annually by the Children’s Medical Research Institute to support groundbreaking genetic research, so kids can go back to being kids.

Ways to recognise Jeans for Genes Day on social media:

• Encourage your workplace to wear jeans to work! Share some photos on your social media.
• Put on your runners and register your workplace or a team for the ‘Sofa to 6k Challenge’, to raise funds for Jeans for Genes Day. Create a Reel of the experience.

Dental Health Week: Monday, 7 – Sunday 13, August 2023

Dental Health Week is held annually in August to promote oral health and the importance of caring for your teeth and gums.

For businesses operating in the health and wellness sector, including chemists, this is a great week to recognise on your social media.

Ways to recognise Dental Health Week on social media:

• Have a limited-time sale on products in your store which promote good dental health.
• Share some interesting facts about dental health to spread awareness.
• Create a reel on how to brush your teeth properly.

International Cat Day: Tuesday, 8 August 2023 

International Cat Day is all about celebrating everything to do with caring for and appreciating our cats! For anyone operating in the animal sector, this is important to celebrate on your social media.

Ways to recognise International Cat Day on social media:

• Educate your followers about caring for their cat, including protecting local wildlife.
• Share a photo or reel with your teams’ cats!
• We’ve all laughed at a funny cat video before, so share one with your followers.

International Day of the World’s Indigenous Peoples: Wednesday, 9 August 2023

This event was created to recognise the achievements and contributions that indigenous people make throughout the world. On this day, people are encouraged to raise awareness around the promotion and protection of the rights of indigenous peoples.   

Ways to recognise International Day of the World’s Indigenous Peoples on social media:

• Share information about your local area in reference to indigenous culture.
• Share content or artwork from indigenous creators.

National Science Week: Saturday, 12 – Sunday, 20 August 2023

National Science Week is Australia’s annual celebration of science and technology. It features more than 1000 events around Australia, attracting a wide audience from children to adults, and science amateurs to professionals.

Ways to recognise National Science Week on social media:

• Register to receive a free Brain Break morning tea kit and hold a Science Week event in your workplace or school. This will create plenty of content opportunities for your socials.
• Share any events that are happening at libraries, museums and science centres in your area with your followers to spread awareness.

International Dog Day: Saturday, 26 August 2023

International Dog Day was created to celebrate everything we love about man’s best friend. This day is a must to celebrate on social media for anyone operating in the animal sector.

Ways to recognise International Dog Day on social media:

• Post a profile spotlight of your teams’ dogs, including their name, nickname, favourite food and activity.
• If you’re operating in the animal and pet industry, this is a great opportunity for you to have a sale and showcase your best dog friendly products.

Daffodil Day: Thursday, 31 August 2023

Daffodil Day is the Cancer Council’s most iconic annual campaign that raises life-saving funds for world-class cancer research. With 1 in 2 Australians affected by cancer in their lives, the daffodil represents hope for a cancer free future.

If you’re operating in the medical industry, it’s important to take this opportunity to show your support for cancer research. 

Ways to recognise Daffodil Day on social media:

• Hold a fundraiser at your workplace to raise funds for Daffodil Day, share the fun on your socials to spread awareness.
• Share important facts and statistics about cancer in Australia to spark a conversation about Daffodil Day.