After a couple of months with the team I’m tracking more online work than before. They’re always trying to develop new strategies and increase traffic to the business.
— Ray
Up and to the right, every day

+66%
more calls in 30 days
Ray
Owner, Essential Roofing & Plumbing
How Essential Roofing & Plumbing went from invisible online to 66% more calls in 30 days with Localsearch
The story
A trusted Wagga Wagga trades, built on word of mouth
Essential Roofing & Plumbing is the trusted choice for roofing and plumbing services in Wagga Wagga. The family-owned business brings nearly a decade of local experience and offers a complete range of services, so customers don’t have to juggle multiple trades.
The challenge
The hidden cost of being invisible online
Ray, the owner, had a website built by a previous provider that simply wasn’t performing. It wasn’t being seen by the right people in Wagga Wagga, the phone wasn’t ringing from online enquiries, and the site wasn’t bringing in new jobs to match the work he was capable of taking on.
"My old website wasn’t bringing in any calls — it felt invisible online."
— Ray, Owner of Essential Roofing & Plumbing
The solution
One specialist. One plan. One source of truth
Ray worked with Michelle, our local digital strategist in Wagga Wagga, to rebuild his online presence from the ground up. Together they used Localsearch’s LocalVis product to align his website, Google Business Profile and Localsearch profile so his business details were consistent and easy for locals to find. Michelle guided Ray through keyword choices, layout decisions and ongoing marketing strategy, turning the website from a brochure into a genuine lead engine.
- Websites — managed end-to-end by your local Localsearch specialist
- SEO — managed end-to-end by your local Localsearch specialist
- Google Business Profile — managed end-to-end by your local Localsearch specialist
Your Local Marketing Specialist
Localsearch · Wagga Wagga, NSW
The result · Essential Roofing & Plumbing
+66%
more calls in 30 days
+66%
more calls in 30 days
Consistent
presence across Google & Localsearch
Client rating
After a couple of months with the team I’m tracking more online work than before. They’re always trying to develop new strategies and increase traffic to the business.
Ray
Owner, Essential Roofing & Plumbing
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