We are thrilled to announce that Localsearch has been named a 2023 Google Premier Partner, the highest level of partnership with Google. This recognition is a testament to our teams commitment to helping Aussie small businesses grow their online presence. As a Premier Partner, we are among the top 3% of all Google Partners in Australia — a huge testament to our team’s commitment.
Google Premier Partner Requirements
So, what does it take to become a Google Premier Partner? The short answer, a dedicated team with a passion for helping the businesses they work with. Google will only award Premier Partner status to businesses who have demonstrated exceptional performance in managing and optimising Google Ads campaigns.
To become a Premier Partner, a businesses must meet the following criteria:
- Meet a high spend requirement: Premier Partners are required to have a higher minimum ad spend than regular Google Partners. This requirement ensures that Premier Partners have experience managing larger budgets and campaigns.
- Deliver outstanding results for clients: Premier Partners must demonstrate a track record of delivering exceptional results for their clients. Google evaluates partners based on factors such as conversion rates, click-through rates and overall campaign performance.
- Meet training and certification requirements: Premier Partners must maintain a team of certified Google Ads professionals who have completed training and passed Google’s certification exams.
- Offer a wide range of digital marketing services: Premier Partners are expected to offer a wide range of digital marketing services, including search engine optimisation (SEO), Google Ads, Social Media Marketing and more.
What does being a Google Premier Partner mean for the small businesses we work with?
1. Expertise and Experience
Google Premier Partners, like Localsearch, have a team of dedicated experts who are well-versed in all aspects of digital marketing. Including search engine optimisation (SEO), pay-per-click (PPC) advertising (Google Ads), social media marketing and website design. Google Premier Partners have extensive knowledge and experience in designing and implementing successful digital marketing campaigns that drive results.
Meaning you can sleep well at night knowing your online presence is being looked after by experts in their field.
2. Access to the Latest Programs and Tools
Google Premier Partners also have access to exclusive resources and tools that are not available to other digital marketers. This includes access to beta testing programs, early access to new features, and insights into Google’s algorithms and updates.
By working with a Google Premier Partner, you can benefit from the latest digital marketing trends and strategies, giving you an edge over the competition.
3. Continuous Learning and Development
As well as access to the latest programs and tools, Google Premier Partners also have access to world-class training, directly from Google themselves. In fact, to retain Premier Partner status, regular training and certifications are required.
This ensures our team stays up-to-date on the latest digital marketing trends, tools, and strategies. By working with a Google Premier Partner, you can be confident that you are working with a team of professionals who are committed to continuous learning and development.
4. Dedicated Support
Being a Google Premier Partner gives us a direct line of support with Google. If there is an issue with your account or something isn’t quite working right, our Google Ads specialists can reach out directly to Google and receive results as fast as possible.
5. Stronger Results
Google Premier Partners have a proven track record of delivering better results for their clients. They have access to advanced tools and techniques that enable them to optimise campaigns for maximum ROI. In order to earn the badge a business must maintain a minimum optimisation score of 70% for the registered Ads Manager account to demonstrate control over clients’ accounts and the ability to adapt campaigns for each client.
Premier Partners have a track record of success in helping clients to increase online visibility, drive more traffic to websites, and generate more leads and sales.
Working with a Google Premier Partner can help your business achieve better results with your digital marketing campaigns, while providing you with personalised service and access to cutting-edge tools and techniques.