Will Doherty, Your Local Digital Marketing Specialist in Cairns.
Serving Cairns and Townsville, Bayview Heights.
Will is the Localsearch representative in Cairns — the person you deal with directly for search, Google Ads, websites and reviews, from the first strategy session onwards.
Pick a slot that suits you — online or in person, 15, 30 or 45 minutes.

Built around Cairns businesses
Will Doherty is a seasoned Digital Strategist at Localsearch with nearly two decades of diverse marketing experience across hospitality, retail, travel and construction. His core strengths, negotiation, relationship building and communication, form the foundation of his approach to client partnerships. In 2024, Will was nominated for the Sales Rising Star award, a standout recognition that reflected his rapid impact.
Originally from Ireland, Will moved to Australia in 2011. Now proudly based in Cairns, outside of work, you'll find him experimenting in the kitchen, exploring the great outdoors or hiking with his Golden Retriever, Paddy.
Awards & recognition
Industry and internal recognition Will has earned through dedicated work for local businesses.
- Winner, Excellence in Websites 2025
- Nominated, Sales Rep of the Year 2025
- Winner, Sales Rising Star 2024
- Gold Club 2025
Areas Will covers
Will works with businesses across Cairns, Townsville, Bayview Heights and the surrounding region, including:
- Cairns
- Edmonton
- Smithfield
- Trinity Beach
- Palm Cove
- Gordonvale
- Cassowary Coast
- Tablelands
- Port Douglas
Local pages for Cairns
What Will can help you with
Rank for what Cairns customers actually type — suburb by suburb, service by service.
Search campaigns aimed at buyers in Cairns, measured on enquiries rather than impressions.
Fast, conversion-built websites for Cairns businesses — designed for leads, not just looks.
Own the Cairns map pack and turn local discovery into calls and walk-ins.
Collect more 5-star reviews from Cairns customers and protect the trust you've earned.
“Great strategy starts with great relationships, trust and consistency are what turn clients into long-term partners.”
Working with Will
- Which areas does Will cover?
- Will Doherty looks after businesses in Cairns, including Cairns, Edmonton, Smithfield, Trinity Beach, Palm Cove, Gordonvale and the surrounding region. Will also works with businesses in Townsville, Bayview Heights. Visits are in person where it's practical, and over video where that's easier for you.
- What happens in a strategy session with Will?
- It's a free, no-obligation conversation, usually 30 to 45 minutes, online or in person. Will reviews how your business currently shows up in Google search, Maps and on your own website, compares that with other businesses competing for the same Cairns customers, and gives you a plain-English plan of what to fix first. There's no requirement to buy anything.
- What kinds of businesses does Will work with?
- Local, owner-run businesses across trades and construction, health and beauty, automotive, retail, hospitality and professional services. Localsearch has worked with Australian small businesses since 1993, and Will handles Cairns accounts directly rather than passing them to a call centre.
- How do I get in touch with Will?
- Pick a time straight from Will's calendar using the booking button on this page, or call Localsearch on 1300 753 650.
Ready to grow your Cairns business? Book a free strategy session with Will today
No spin, no pressure, just a clear plan for what'll actually move the needle for you in Cairns.
Pick a slot that suits you — online or in person, 15, 30 or 45 minutes.