Penny Keogh, Your Local Digital Marketing Specialist in Wollongong.
Serving Wollongong and Shellharbour, Southern Highlands.
Penny is the Localsearch representative in Wollongong — the person you deal with directly for search, Google Ads, websites and reviews, from the first strategy session onwards.
Built around Wollongong businesses
At Localsearch, we are proud to have Penny Keogh as part of our team. With over 20 years of expertise in digital marketing, Penny has earned a reputation for driving impactful campaigns that have garnered national attention for her clients, both big and small. Her dedication to helping businesses succeed is deeply rooted in her love for the Illawarra community and her advocacy for small business growth.
Penny's enthusiasm and commitment make her an invaluable asset to Localsearch. Her approach is professional but also deeply personal, fostering genuine relationships with her clients.
Awards & recognition
Industry and internal recognition Penny has earned through dedicated work for local businesses.
- Nominated New Business 2025
Areas Penny covers
Penny works with businesses across Wollongong, Shellharbour, Southern Highlands and the surrounding region, including:
- Wollongong
- Shellharbour
- Bulli
- Southern Highlands
Local pages for Wollongong
What Penny can help you with
Rank for what Wollongong customers actually type — suburb by suburb, service by service.
Search campaigns aimed at buyers in Wollongong, measured on enquiries rather than impressions.
Fast, conversion-built websites for Wollongong businesses — designed for leads, not just looks.
Own the Wollongong map pack and turn local discovery into calls and walk-ins.
Collect more 5-star reviews from Wollongong customers and protect the trust you've earned.
“Small business is the heart and soul of the South Coast. Every day, I wake up excited to bring my digital marketing expertise to those working tirelessly for their families and communities. My clients inspire me. I take the time to understand their challenges and ambitions, and it motivates me to do my best work. Knowing that Localsearch plays a role in driving their business success is something I'm incredibly proud of.”
Working with Penny
- Which areas does Penny cover?
- Penny Keogh looks after businesses in Wollongong, including Wollongong, Shellharbour, Bulli, Southern Highlands and the surrounding region. Penny also works with businesses in Shellharbour, Southern Highlands. Visits are in person where it's practical, and over video where that's easier for you.
- What happens in a strategy session with Penny?
- It's a free, no-obligation conversation, usually 30 to 45 minutes, online or in person. Penny reviews how your business currently shows up in Google search, Maps and on your own website, compares that with other businesses competing for the same Wollongong customers, and gives you a plain-English plan of what to fix first. There's no requirement to buy anything.
- What kinds of businesses does Penny work with?
- Local, owner-run businesses across trades and construction, health and beauty, automotive, retail, hospitality and professional services. Localsearch has worked with Australian small businesses since 1993, and Penny handles Wollongong accounts directly rather than passing them to a call centre.
- How do I get in touch with Penny?
- Request a strategy session using the form linked on this page and it goes to Penny directly, or call Localsearch on 1300 753 650.
Ready to grow your Wollongong business? Book a free strategy session with Penny today
No spin, no pressure, just a clear plan for what'll actually move the needle for you in Wollongong.