Kobi Reiher, Your Local Digital Marketing Specialist on the Northern Rivers.
Serving Northern Rivers and Lismore, Byron Bay, Ballina, Casino, Mullumbimby, Kyogle, Tweed Coast, Grafton, Coffs Harbour, Darwin, Armidale, Shellharbour.
Kobi is the Localsearch representative on the Northern Rivers — the person you deal with directly for search, Google Ads, websites and reviews, from the first strategy session onwards.

Built around Northern Rivers businesses
Kobi Reiher joined Localsearch in 2006 and has since become a seasoned Digital Marketing Specialist. With a background in internal training at Localsearch and participation in external programs like JET and SPEED, Kobi offers expertise in sales management and marketing strategy.
He finds fulfilment in witnessing business growth, from small wins to significant milestones. Outside of work, Kobi is a dedicated junior soccer coach, avid golfer and surfer.
Awards & recognition
Industry and internal recognition Kobi has earned through dedicated work for local businesses.
- Sales Hall of Fame 2017
- Diamond Club 2020
- Platinum Club 2017
- Winner, Excellence in GA/Performance Boost 2025
- Winner, Excellence in New Business 2023
- Winner, Excellence in Websites 2018, 2020
- Winner, Sales Consultant of the Year 2017, 2023
- Winner, Northern Rivers Team of the Year 2017
- Winner, Bundaberg Team of the Year 2013
- Nominated, Northern Rivers Team of the Year 2016, 2014
- Achieved all 3 quarterly budgets 2023
Areas Kobi covers
Kobi works with businesses across Northern Rivers, Lismore, Byron Bay, Ballina, Casino, Mullumbimby, Kyogle, Tweed Coast, Grafton, Coffs Harbour, Darwin, Armidale, Shellharbour and the surrounding region, including:
Local pages for Northern Rivers
What Kobi can help you with
Rank for what Northern Rivers customers actually type — suburb by suburb, service by service.
Search campaigns aimed at buyers in Northern Rivers, measured on enquiries rather than impressions.
Fast, conversion-built websites for Northern Rivers businesses — designed for leads, not just looks.
Own the Northern Rivers map pack and turn local discovery into calls and walk-ins.
Collect more 5-star reviews from Northern Rivers customers and protect the trust you've earned.
“I am committed to helping new businesses find traction through local marketing strategies.”
Working with Kobi
- Which areas does Kobi cover?
- Kobi Reiher looks after businesses on the Northern Rivers, including Lismore, Byron Bay, Ballina, Casino, Mullumbimby, Kyogle and the surrounding region. Kobi also works with businesses in Lismore, Byron Bay, Ballina, Casino, Mullumbimby, Kyogle, Tweed Coast, Grafton, Coffs Harbour, Darwin, Armidale, Shellharbour. Visits are in person where it's practical, and over video where that's easier for you.
- What happens in a strategy session with Kobi?
- It's a free, no-obligation conversation, usually 30 to 45 minutes, online or in person. Kobi reviews how your business currently shows up in Google search, Maps and on your own website, compares that with other businesses competing for the same Northern Rivers customers, and gives you a plain-English plan of what to fix first. There's no requirement to buy anything.
- What kinds of businesses does Kobi work with?
- Local, owner-run businesses across trades and construction, health and beauty, automotive, retail, hospitality and professional services. Localsearch has worked with Australian small businesses since 1993, and Kobi handles Northern Rivers accounts directly rather than passing them to a call centre.
- How do I get in touch with Kobi?
- Request a strategy session using the form linked on this page and it goes to Kobi directly, or call Localsearch on 1300 753 650.
Ready to grow your Northern Rivers business? Book a free strategy session with Kobi today
No spin, no pressure, just a clear plan for what'll actually move the needle for you on the Northern Rivers.