665K organic impressions.34K Google Ads impressions.One local business marketing strategy.
Dental Haus competes against 14 million Google results for dentists in Palm Beach. With a new website, SEO and Google Advertising from Localsearch, they stood out — driving 665K organic search impressions and 7K new website users in 12 months.
Who they are
A female-led Palm Beach clinic on a mission to make great dentistry feel welcoming
Dental Haus is a female-led practice in Palm Beach that prioritises world-class dental care and positive patient experiences. The clinic aims to make dentistry available and accessible to the whole community, so every family has the opportunity to achieve the smile they desire. Dr Rhea Allsopp, owner of Dental Haus, is also a General Dentist at the practice — committed to ensuring people feel comfortable in what can be an unfamiliar environment, with genuine care, empathy and advice.
Before Localsearch
Lost in 14 million Google results
- Competing against hundreds of rival dental clinics in Palm Beach
- 14,000,000+ Google Search results for "dentists in Palm Beach"
- Low visibility online and hard to manage marketing in-house
- Need to be seen by more customers and stand out in a crowded market
After Localsearch
Standing out in a crowded market
- New website built with meaningful imagery and on-brand content
- 665K organic search impressions in 12 months
- 34K Google Ads impressions and 7K new website users
- Campaign performance tracked easily through Localsearch For Business
How we did it
The strategy
Accurately convey all Dental Haus's service areas with well-written content and meaningful images that highlight the clinic's personalised care — influenced by the existing site and keeping their current brand colours.
Leverage Localsearch's SEO services to increase visibility in relevant search results across Palm Beach and the wider Gold Coast.
Use Google Ads to help Dental Haus zone in on their ideal customers at the exact moment they need dental care the most.
The numbers
365 days of growth
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