Digital Marketing, Social Media
You read right. In roughly 3 minutes, you’ll learn what boosting a post on Facebook is, how to do it, when to do it, when not to do it and more. And yes, we really did time it.
When you boost a Facebook post, you’re paying the platform to show more people an organic post you’ve already published. You can target people based on their age, location and basic interests. However, due to the limited reporting on boosted posts, it’s usually better to use the Facebook Ads platform.
Please note, not all posts can be boosted.
There are very few reasons you’ll choose boosting a post over running Facebook Ads. One case is if you have an upcoming event you want to run a last minute social media promotion for.
While Facebook Ads would give you better results and provide you with the tracking to prove it, you would need to be running the ads for at least 5 days for them to work efficiently. Boosting posts does not require time as it shows the post to anyone within your selected audience.
Here are the top 5 reasons:
But we’re here to help. Our social media marketing specialists can optimise your ads to get you in front of people who are actually interested in what you do. Contact us now to organise your custom quote.
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