Interest Rate Freeze: Impact on Aussie Small Businesses in 2024
sonya.millan • April 11, 2024

In this article


By Sarah Russo February 19, 2025
What are the top benefits of using a Facebook business page?  Multiple ways to easily engage with customers. Maximise your online reach with boosted posts. Gather online reviews. Increase the traffic to your website. Use Facebook’s insights to find your ideal customer.
By Sarah Russo February 19, 2025
How does a backlinks work?
By Holly Ford February 19, 2025
What are backlinks?
By Sarah Russo February 18, 2025
According to a report by Deloitte Access Economics, requested by Free TV Australia, more than 97% of Australians have access to commercial television . The industry itself injects billions of dollars into the economy every year, supporting roughly 16,300 full-time equivalent jobs, both directly and indirectly. Studies also revealed viewership of free to air TV increases dramatically. For example, TV audiences were 23% higher during the 2019–2020 bushfires. Businesses have a real opportunity to take advantage of a large audience, but how much does it cost to put an ad on TV in Australia? In this article, you’ll find: How much it costs to advertise in Australia. How to get started in running a TV ad in 2021. The top-viewed programs in 2019. And more.
February 18, 2025
Step 2  Once you receive the email, please open it and click on the link. This link is for one-time use only and is valid for 5 days.
February 18, 2025
This page has been published as a quick reference to help clear space when your email is approaching its storage limit.
February 18, 2025
Requirements Please note this fix will only work if you have Windows 7 Service Pack 1 or higher installed. Due to recent security upgrades, some clients running Windows 7 experience issues where they cannot configure email using our servers. Microsoft has released a patch for this but still requires some additional configuration to address the issue.
February 18, 2025
Step 1 Sign in to Mail Quarantine Enter your email address Enter your email password Click Sign in
February 18, 2025
Please find frequently asked questions below. If your question is not listed, please contact IT Support for assistance.
February 18, 2025
One of the benefits Localsearch offers for Google Ads campaigns is call tracking for all of the phone leads your business receives. Here’s a guide to help you make the most of this feature: Step 1 When your campaign goes live, you will receive an email from pronto@trkcall.com to set up your call tracking account with a prompt to set a password. If you’ve already done so, all you need to do is to log into your dashboard via https://calltracking.localsearch.com.au/ and you can listen to your calls.

Related Articles


By Sarah Russo February 19, 2025
What are the top benefits of using a Facebook business page?  Multiple ways to easily engage with customers. Maximise your online reach with boosted posts. Gather online reviews. Increase the traffic to your website. Use Facebook’s insights to find your ideal customer.
By Sarah Russo February 19, 2025
How does a backlinks work?
View all

Tips to grow your business

from the experts

Share this

The Reserve Bank of Australia (RBA) has decided to  maintain interest rates at 4.35% , signalling a pause in their recent upward trend. This move follows efforts to manage inflation. While the immediate impact on small businesses in Australia may be limited, it’s crucial to understand how this decision could affect borrowing costs and economic growth in the future.

Keeping Inflation in Check

Although there are signs of interest rates easing, inflation still may exceed the  target range of 2-3% . This indicates that the RBA may prioritise controlling inflation before considering any rate cuts. Small business owners may need to wait until later in the year for potential reductions in interest rates, though predictions vary among economists.

Sonya Millan

As a Marketing Specialist at Localsearch, Sonya writes about topics ranging from online business growth to leveraging industry trends for local business marketing success.

Keeping Inflation in Check

Despite maintaining the rates, the RBA’s statement suggests a possible shift towards lower rates later in the year. This could be good news for small businesses, especially those that have experienced rising borrowing costs recently. Lower rates might mean easier access to capital for investments, expansions, or simply managing cash flow.

Navigating Uncertainty for Small Businesses

Future rate adjustments are uncertain as global economic factors and domestic inflation trends impact them. To prepare for various outcomes, here’s how Australian small businesses can get ready:



  • Stay informed: Keep track of RBA announcements and economic updates to stay on top of developments.
  • Financial planning: Assess current debt levels and consider refinancing options if lower rates become available.
  • Be adaptable: Stay flexible with spending and investment plans to adapt to changing economic conditions.
  • Focus on efficiency: Continuously look for ways to streamline operations and cut costs to withstand potential economic challenges.

The RBA’s Balancing Act

The RBA faces a balancing act between controlling inflation and supporting economic growth. While higher interest rates have helped control inflation, they’ve also increased borrowing costs for businesses. The decision to maintain rates reflects this challenge, highlighting the RBA’s commitment to finding the right balance for the Australian economy.


Looking forward, potential rate cuts offer hope for small businesses. Lower borrowing costs could mean easier access to capital, potentially fuelling growth. By staying informed and adaptable, small businesses can navigate uncertainty and seize opportunities as they arise.


Disclaimer: The information provided in this article is for informational purposes only and should not be construed as financial advice. It is not intended to serve as a substitute for professional financial advice or consultation. Readers are advised to conduct their own research and due diligence before making any financial decisions.