Business Blog

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88 Digital Marketing Acronyms (And Their Meanings)

As if growing your business online isn’t tricky enough, you have to somehow know what all of the digital marketing acronyms mean. Well, fear not! We have the essential acronyms you need to know and their meanings.

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The Future of Social Media in 2019

The future is always just around the corner. Take a glimpse into what (we think) is to come in the social media world with our 2019 predictions.

Localsearch Receptionists Christmas

The Localsearch Christmas Story

For us at Localsearch, the holiday season is about spending time with friends, family and giving back to the communities who have supported us for more than 25 years. So, we share with you…The 2018 Localsearch Christmas Story.

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Localsearch Profile Page Best Practices

Are you using your Localsearch profile page to the fullest? With 1.95+ million visitors to our online business directory each month, there’s so much potential for growing your business. Make sure you’ve done all of these updates to get the most from your profile.

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Is your business plan futureproof?

The future may be unknown but at least you can rely on your business plan to keep you in a good position. “What business plan?” you think. If you’re planning on growing and securing your business in the future, it’s essential. See how to futureproof your business.

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7 Easy Ways to Improve Your Customer Experience

Customer experience is so important even Google and social media platforms are basing their algorithms on it. For you, as a business owner, providing amazing customer experience can mean the difference between growing and failing. Discover how you can increase your amazing factor with our easy-to-implement tips.

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Instagram Business Account Best Practices

There are a whopping 9,000,000 active Instagram users in Australia, with 80% of them following business accounts. Make sure yours is one of them with our Instagram business account best practice guide.

Localsearch and Google My Business

Localsearch: A Google My Business Partner

2018 was a big year for Localsearch. To start, it was our 25th anniversary and we became a Google Premier Partner. And now, we’re ending the year with a bang by proudly announcing we are a Google My Business Partner!

5 star review on a smartphone

Online Reviews Best Practice Guide

Online reviews are essential for any business to succeed online. But, do you know your legal rights and responsibilities? How about how to handle a negative review so it promotes your business rather than tarnishes? We tell you everything you need to know to get you started.

SEM vs SEO

SEO or SEM? The Battle of Online Marketing

Now we know a bit about both SEO and SEM, it’s time to see exactly what you need in your online marketing plan. We’re going to explore which one is better and when to use them for the more effective results.

Bearded man wearing Santa hat and holding lots of gifts

2018 Holiday Consumer Behaviour Report

How’s your marketing strategy looking for the holiday period? If you haven’t considered the latest statistics around consumer behaviour over the silly season, you may want to take a peek. We even give you some handy tips on targeting every consumer demographic.

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