Bring out the popcorn; in this week’s news, Elon Musk bought Twitter with a historical buyout of US$44 billion.
Plus, the top social media platforms have been drip feeding us amazing statistics about their achievments and best practices for users from Q1 reports.
Find out more of this week’s business and marketing news highlights, including:
You may also like: Users Locked Out of Facebook, Multiple Instagram Updates & More
�55357;�57000;Google’s Annual Search Spam Report has revealed its systems have actioned six times as many spam sites in 2021 as it did in 2020. The platform has also seen:
– 70% reduction in hacked spam.
– 99% of searches spam-free.
– 75% reduction in gibberish spam on hosted platforms.
— Localsearch — Local Business Marketing (@LocalsearchAU) April 26, 2022
Twitter headlines the media again with Elon Musk recently purchasing the platform , providing more potential reasons why your business should be on the platform.
Twitter is a great platform for small businesses to build a loyal following and reach new audiences. If your business is not on Twitter already, now is the time to consider setting up an account and keep an eye on any upcoming changes.
Read more about how Twitter can benefit your business via: Should your business bother with Twitter? 70% of businesses say yes.
Meta’s latest research paper reveals it is important to consider speed, mobile optimised page elements, details and answers when optimising a destination page for the best ad results.
Meta’s top three considerations for optimising a destination page:
Looking for your next podcast to binge? Check out The Help Me Grow My Business Podcast; an easy and fun way to learn how to grow your business: https://t.co/Q3kFZXEIhU pic.twitter.com/AGNp3VGBG6
— Localsearch — Local Business Marketing (@LocalsearchAU)
April 27, 2022
YouTube’s Q1 report have shown videos on Shorts are generating 30 billion views per day, a 4x increase from this time last year .
The latest reporting on Youtube Shorts spikes alot of interest as it may be an alternative way to get short-form content out in a new market.
The Google Maps team are asking for
Google Local Guides to update old reviews
they have left in the past. Google Local Guides will receive +5 bonus points for updating old reviews.
In Microsoft’s latest performance update, LinkedIn has seen a 34% Year-on-Year increase in revenue, plus record levels of user engagement .
As LinkedIn continues to update their analytics and profile features, it is exciting to see what the platform will do next to keep their high engagement rate.
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