Bulley Roof Restoration's Life-changing Digital Success

Find out how Bulley Roof Restoration transformed their online presence and generated a steady flow of quality leads with Localsearch. This success story highlights how their tailored digital strategy boosted visibility, increased website traffic, and helped Shaun grow his business, buy a home, and build lasting community relationships.

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Holly Ford

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About Bulley Roof Restoration

Bulley Roof Restoration, Painting & Pressure Cleaning is a proud family-run business based in Wingham, New South Wales. Shaun Bulley, a second-generation painter with over 18 years of experience, took over from his father and continues their reputation for delivering high-quality roofing and exterior cleaning services with precision and care. 

The Challenge: Establishing a Strong Online Presence

For years, Shaun relied on word of mouth to bring in work. While his reputation in the local community was strong, growing the business and securing a steady flow of new customers was becoming a challenge. He saw an opportunity to change that by improving the company’s online presence, helping more people find and trust Bulley Roof Restoration in a competitive market. 

The Solution: A Digital Strategy That Works

That’s where Local Marketing Specialist Kevin Chilvers and the team at Localsearch came in. Together, they built a tailored digital marketing strategy designed to boost online visibility and generate leads. This included: 


  • Professional Website Development: A user-friendly, mobile-optimised website that showcases their services, commitment to safety, and makes it simple for customers to get in touch. 

  • Google Business Profile Optimisation: Keeping business details, customer reviews, and announcements up-to-date, making Bulley Roof Restoration stand out in local search results. 

  • Localsearch Business Profile: A dedicated profile with service details, testimonials, and contact information, reaching even more local customers. 

With Kevin’s personalised support, the strategy was tailored to Shaun’s goals and brand—delivering real, life-changing results. 

The Results: Increased Visibility and Lead Generation

The success of Bulley Roof Restoration’s digital transformation included: 


  •  Enhanced Online Visibility: The optimised website and profiles significantly boosted the company’s presence in local search results, making it easier for potential clients to find and engage with their services. This led to a 578% increase in website page views and a 336% increase in website traffic. 

  • Increased Lead Generation: With a high-performing website, Google Business Profile, and Localsearch profile working together, Bulley Roof Restoration saw a steady stream of quality leads. This led to an 11% increase in form conversions and a noticeable boost in phone inquiries. 

By partnering with Localsearch, Shaun has not only grown his business but also created new opportunities for his family—buying a home and building lasting relationships in the community he’s proud to serve.