By Sarah Russo
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February 18, 2025
According to a report by Deloitte Access Economics, requested by Free TV Australia, more than 97% of Australians have access to commercial television . The industry itself injects billions of dollars into the economy every year, supporting roughly 16,300 full-time equivalent jobs, both directly and indirectly. Studies also revealed viewership of free to air TV increases dramatically. For example, TV audiences were 23% higher during the 2019–2020 bushfires. Businesses have a real opportunity to take advantage of a large audience, but how much does it cost to put an ad on TV in Australia? In this article, you’ll find: How much it costs to advertise in Australia. How to get started in running a TV ad in 2021. The top-viewed programs in 2019. And more.