Meta’s Year in Review, Google News Updates & More
December 10, 2021
In this article

By sonya.millan
•
July 12, 2024
Stay informed on important changes for the new financial year in Australia. From energy bill relief and wage increases to tax cuts and superannuation adjustments, will impact businesses nationwide. Learn how these changes can provide savings and require careful planning for financial stability.
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Business News from 6 December to 10 December 2021
Monday, 6 December 2021 News Highlights
- Facebook is rolling a new ‘ Inspiration Hub ‘ feature found within ‘Creator Studio’ to provide businesses with trending hashtags and content for their industry category. Such a big help!
- The Queensland Greats Awards 2022 Nominations are now open. Celebrate an exceptional Queenslander (including business owner) by nominating them before 31 January ’22.
- LinkedIn is targeting for privacy friendly data collection processes , announcing a new feature called ‘Group Identify’ targeting. The feature will use its own first-party data to segment audiences.
Keep up to date with last week’s business news: Square Becomes Block, Google Makes AI History & Other News
Tuesday, 7 December 2021 News Highlights
- After the success of a variety of single-use plastics being banned in September, the Queensland Government are asking the state to decide what single-use plastics should be banned next .
- Queenslanders interested in having their say are encouraged to fill out an online survey at here .
- TikTok has revealed a set of key elements for higher converting ad campaigns
- , including having high-resolution, full-screen presentation, a clear call to action and keeping messages between 21 to 34 seconds.
Wednesday, 8 December 2021 News Highlight
- According to Yelp, 9 out of 10 customers are more likely to overlook a negative review if the business responds professionally . Plus, 54% of people will read 3 to 5 reviews about a business before deciding whether they will visit it.
- Instagram is testing a new ‘Dancify’ feature that could enable users to auto-sync their uploaded videos to a music track of choice.
- Google Ads will begin rolling out image extensions to desktop devices in the coming weeks. This will help ads become more visually appealing and encourage more clicks.
In other news: Localsearch is a 2 x 2022 APAC Search Awards Finalist
Thursday, 9 December 2021 News Highlights
- Google has updated how they showcase news stories in search results , grouping multiple results for the same story for convenience.
Why is this a big deal? Read: Google News Showcase Australia went live today.
- Pinterest has recently acquired the video creation and editing app Vochi to extend the range of tools available to creators.
- Instagram’s Head of Product, Adam Mosseri, has stated Instagram
will offer a chronological feed option early next year
, unlike the current user-preferences ranking algorithm.
Friday, 10 December 2021 News Highlights
- Meta has rolled out Year in Review features for both Facebook and Instagram. Users can share Stories on Instagram and a Year Together card on Facebook from favourite moments in 2021.
- Twitter’s explore page will be updating for selected users, and will be changed to a simplified interface emphasising one tweet or video at a time instead of showing a crowded newsfeed.
- Facebook announced a new AI technology
- they will be using that can rapidly identify harmful content in order to make the platform safer.