+120% Increase in Calls in 90 Days — Mintas Enterprises

Learn how Mintas Enterprises grew their business in Shepparton with the help of Localsearch.

Who are Mintas Enterprises?

Mintas Enterprises are a Shepparton based cleaning business, servicing Shepparton, Kialla, Mooroopna and Tatura regions in Victoria. Offering a wide range of services, including office and commercial cleaning. Mintas Enterprises has evolved from a sole proprietorship led by Sue, the founder, into a dynamic, multi-location team and she has no plans on slowing down. Her goal is to continue expanding Mintas Enterprises with more offerings, while continuing to create happy homes for her clients and building careers for her team.

Project Brief

Sue was looking for a simple way to market her business. After speaking with other local business owners, she approached her local Digital Marketing Specialist from Localsearch. Sue was busy running her cleaning business and had little time to put into marketing it. It was important to Sue that she found a marketing partner who understood her business was unique — a one-size fits-all approach was not going to cut it. Mintas Enterprises needed a marketing solution that allowed them to boost their visibility online to the Shepparton Community as well as help streamline their lead management.

The Objective

To devise and implement a tailored digital marketing solution for Mintas Cleaning Service that enhances the business’s online presence within the Shepparton community. The solution also needs to provide a streamlined and efficient lead management system, accommodating the unique needs and busy schedule of the business owner, Sue.

The Strategy

Working closely with Sue, our team firstly conducted an audit of Mintas Enterprises digital presence, specifically focusing on streamlining her lead management in the Shepparton region. While conducting the audit our team discovered their Localsearch Business Profile was unverified. From here their profile was verified and optimised, this included adding additional imagery, ensure business and contact details were correct and setting up their performance dashboard.

Mintas Enterprises was now able to collect and display reviews on their profile, connect with clients in the community and be found in more places online — all for less than a cup of coffee. The next steps was to make this most of their performance dashboard, learning to understand where their clients were finding them and how they were contacting them. From here Sure was able to make an informed decision about where to invest her marketing budget next — a Localsearch website.

The Results

Since enlisting Localsearch, Mintas Enterprises have experienced incredible growth. Let’s take a look at the results over the last 90 days:

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