1.8k leads.4k page views.One $3,000 grant-funded website.
South Burnett Truck Rental went from no website to a steady pipeline of online enquiries — by putting a $3,000 Localsearch Small Business Grant straight into a fast, SEO-optimised site linked to their Google Business Profile.
Who they are
A South Burnett family business with the largest range of parts in Australia
South Burnett Truck Rental is a family-run truck rental business based in rural Queensland. Owner Geoff has built the business around reliable vehicles and personal service for locals, tradies and small businesses across the South Burnett region.
Before Localsearch
No website, no way to reach beyond word-of-mouth
- Family business in rural Queensland with no online presence
- Rising costs and constant pressure to find new customers
- Cost and complexity of building a website felt overwhelming
- No clear path to reach customers searching for truck rental online
After Localsearch
A steady pipeline of online enquiries
- 1,800 leads through the new website in 12 months
- 4,000 page views and 1,200 new users in the same year
- Enquiries worth over $1,000 landing from a single search
- Website linked to the Google Business Profile for stronger local reach
"Our website looks great, we're getting leads through it all the time. Just this morning we had an enquiry for a truck rental worth over a thousand dollars."
Geoff French
How we did it
The strategy
Geoff entered the Localsearch Small Business Grant in 2023 and won $3,000. We mapped out a clear plan together for how to invest that grant into the highest-impact marketing asset — a website.
Localsearch built a fast, easy-to-navigate website tailored to truck rental customers in the South Burnett — optimised for local search and connected to the Google Business Profile so the business showed up where locals look first.
With the site live, enquiries started landing through the contact form and phone — including high-value rental jobs over $1,000 from a single search.
The numbers
365 days of growth
"Our website looks great, we're getting leads through it all the time. Just this morning we had an enquiry for a truck rental worth over a thousand dollars."
— Geoff French, Owner, South Burnett Truck Rental
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