60% more organic traffic.A whole new shed.Continuing a family legacy.
South Burnett Tractor Parts partnered with Localsearch to extend their market reach, and the results exceeded all expectations, including outgrowing their premises.
Who they are
A South Burnett family business with the largest range of tractor parts in regional Queensland
South Burnett Tractor Parts is a family-owned business that has been serving the agricultural community for over 25 years. Specialising in the distribution of new and second-hand tractor parts imported from Italy, they pride themselves on their extensive stock and expert knowledge across a wide range of tractor brands.
Before Localsearch
Strong locally, capped at the local market
- 25+ years of expertise in tractor parts from Italy
- Loyal local customer base but limited national reach
- Owners spending too much time on marketing and not enough with family
- Brand visibility plateauing in a regional market
After Localsearch
A national brand with room to grow
- National brand reach achieved through organic search
- 456% increase in impressions year-over-year
- Owners reclaimed time for family as marketing took care of itself
- Demand outgrew the premises, a new shed was built to house the expansion
"Localsearch has helped us with reaching new customers, putting us at the top of Google."
Gene Dalton
How we did it
The strategy
Localsearch formulated a detailed plan to enhance South Burnett Tractor Parts' digital presence and attract targeted website traffic from across Australia.
Localsearch leveraged local marketing to optimise online advertising campaigns and maximise visibility on relevant search engine results pages.
SEO tactics improved keyword rankings and boosted organic traffic to the South Burnett Tractor Parts website | establishing them as an industry authority.
The numbers
365 days of growth
"Localsearch has helped us with reaching new customers, putting us at the top of Google."
, Gene Dalton, Owner, South Burnett Tractor Parts
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