14th to #1 on Google.1,030 leads. 400 calls.In 180 days.
From a Facebook page doubling as a website and a Google ranking buried in 14th place, Atlas 4x4 Touring & Mechanical is now the first name locals find when they search. Andrew didn't just get a new website. He got a business growing fast enough to need a bigger shed.
Who they are
A Tweed Heads South 4x4 specialist building rigs ready for the long haul
Andrew Speers took over Atlas 4x4 Touring & Mechanical in Tweed Heads South nine months ago. He inherited a loyal customer base from the previous owner, but also inherited a business with no real digital presence and no clear path to growth. Atlas specialises in 4x4 touring builds, mechanical work and everything in between for the off-road community on the Tweed Coast and Gold Coast.
Before Localsearch
A Facebook page and a 14th-place ranking
- No proper website, the Facebook page was the online presence
- Ranked 14th on Google, buried behind local competitors
- New customers weren't finding them; growth relied on the inherited loyal base
- Andrew juggling staff, jobs, insurances and admin with no bandwidth for marketing
After Localsearch
Number one on Google with room to pick their niche
- 1,030 leads and 400 calls in the last 180 days
- Jumped from 14th all the way to #1 on Google in their area
- Consistent flow of new customers, no longer relying on the inherited base
- Already outgrowing the current workshop space after nine months
"If we didn't have the website done by you guys, we'd still be stagnant with just loyal customers and not a new face coming through."
Andrew Speers, Owner, Atlas 4x4 Touring & Mechanical
How we did it
The strategy, led by Will
Will built a 10-page site that gave the business a proper digital home, showcased their 4x4 work and gave Google something to rank. The website became the central point everything else was built around.
Will optimised the Google Business Profile to make sure Atlas showed up where it mattered most | local searches from customers in Tweed Heads South and the surrounding area. The jump from 14th to #1 in six months is the result.
Andrew was nine months into owning a business with a lot on his plate. Will kept the process smooth | easy approvals, quick turnarounds on changes and regular check-ins to review where the business was heading.
With Atlas already outgrowing their workshop and looking to expand, the strategy continues to evolve | more service pages, stronger targeting and a digital presence that grows alongside the business.
The numbers
365 days of growth
"Now we've got that constant flow of new customers, and we can actually pick our niche and focus in on it."
, Andrew Speers, Owner, Atlas 4x4 Touring & Mechanical
Ready to grow?
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