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Digital Marketing

SEM vs SEO

SEO or SEM? The Battle of Online Marketing

Now we know a bit about both SEO and SEM, it’s time to see exactly what you need in your online marketing plan. We’re going to explore which one is better and when to use them for the more effective results.

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2018 Holiday Consumer Behaviour Report

How’s your marketing strategy looking for the holiday period? If you haven’t considered the latest statistics around consumer behaviour over the silly season, you may want to take a peek. We even give you some handy tips on targeting every consumer demographic.

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Google My Business Best Practice Guide

A verified Google My Business (GMB) listing helps you be seen more online, enables you to track your potential customers interactions with your business and more. Find out how to optimise your GMB listing in our complete guide.

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SEM Explained—The Who, What, When, Where & Why

There’s a reason businesses of all sizes are using SEM to grow online. If done right, it’s cost effective and can bring in a stream of new leads, with very minimal effort on your behalf. Here’s how!

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Facebook Business Page Best Practice Guide

You created a Facebook business page to grow your business online. With so many features on the page to help you expand your reach, it can be confusing. Find the best features for your business in our comprehensive guide!

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What is SEO? The Basic (But Essential) Guide

You’ve heard you need a website to stake your claim in the digital world. Only now, you’re hearing your website needs to be SEO optimised, responsive and all these other things. Firstly, you ask, “What is SEO?” Your next question is most likely, “Why do I need it.”

Troy with Trent and Alicia of T&A Mechanical

T&A Mechanical Break the Mould

In 2017, the number of trading businesses went up by 3.1%, however those with a web presence only went by around 1 to 2%. Why? Because digital marketing is chaotic for anyone—let alone someone just starting their business. There’s so many options out there and it all seems too expensive. Too hard. Until they find Localsearch.

How to create an Instagram Business Profile

How to Create an Instagram Business Account

An Instagram business account opens you up to a whole range of handy features and insights to help grow your business on one of the most popular social media platforms. Learn how to set up your profile with this easy-to-follow guide.

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